Customer Relationship Management (CRM) is the backbone of modern business success, enabling organizations to build long-lasting relationships, streamline sales, and personalize customer experiences.
India's Best MSME Award
Customer Relationship Management (CRM) is the backbone of modern business success,
enabling organizations to build long-lasting relationships, streamline sales, and
personalize customer experiences. The CRM Certification Course by Gravitex Genesys
equips you with comprehensive knowledge of CRM platforms, customer lifecycle management,
sales pipeline tracking, marketing automation, and service support
strategies.
Whether you’re a sales executive, marketing professional, customer support manager, or
entrepreneur, this course provides hands-on training in leading CRM tools like
Salesforce, Zoho CRM, HubSpot, and Microsoft Dynamics. You'll learn how to manage leads,
automate customer communication, segment audiences, and drive revenue growth with
data-driven decision-making.
With case studies from real businesses and practical exercises, you’ll master CRM
configurations, customer journey mapping, and performance analytics. You'll also explore
CRM strategies for B2B and B2C models, and learn how to align CRM with business goals
such as customer retention, lifetime value, and service excellence.
Upon completion, you'll receive a Gravitex Genesys Certificate in Customer Relationship
Management, validating your ability to design, implement, and optimize CRM strategies.
These skills prepare you for in-demand roles like CRM Executive, Sales Operations
Specialist, Marketing Automation Analyst, or Customer Success Manager.
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