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Customer Relationship Management (CRM)

Customer Relationship Management (CRM) is the backbone of modern business success, enabling organizations to build long-lasting relationships, streamline sales, and personalize customer experiences.

India's Best MSME Award

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Our Accreditation & Affiliation

India's Promiment Professional Skills Development Training Provider

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5.0
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4.7
CSSC Logo
5.0

Our Job Assistnace Program Stats

40-45%

Minimum Salary Hike

70-85%

Average Salary Hike

160+%

Maximum salary Hike

Access The Best Jobs In The Industry

What You Get In This 1 Program

Interactive live sessions with limited batch size
Practical Approach based on real time projects
100% Job assistance program
1 Year training pass with repetitive class facility
Life time E-Learing portal acess with abandon course content
Project Support to get more hands on experience

Customer Relationship Management (CRM)

Customer Relationship Management (CRM) is the backbone of modern business success, enabling organizations to build long-lasting relationships, streamline sales, and personalize customer experiences. The CRM Certification Course by Gravitex Genesys equips you with comprehensive knowledge of CRM platforms, customer lifecycle management, sales pipeline tracking, marketing automation, and service support strategies.

Whether you’re a sales executive, marketing professional, customer support manager, or entrepreneur, this course provides hands-on training in leading CRM tools like Salesforce, Zoho CRM, HubSpot, and Microsoft Dynamics. You'll learn how to manage leads, automate customer communication, segment audiences, and drive revenue growth with data-driven decision-making.

With case studies from real businesses and practical exercises, you’ll master CRM configurations, customer journey mapping, and performance analytics. You'll also explore CRM strategies for B2B and B2C models, and learn how to align CRM with business goals such as customer retention, lifetime value, and service excellence.

Upon completion, you'll receive a Gravitex Genesys Certificate in Customer Relationship Management, validating your ability to design, implement, and optimize CRM strategies. These skills prepare you for in-demand roles like CRM Executive, Sales Operations Specialist, Marketing Automation Analyst, or Customer Success Manager.

Training Key Features

  • Practical training in Salesforce, Zoho CRM, HubSpot & Microsoft Dynamics
  • Customer lifecycle and touchpoint mapping exercises
  • Lead management, segmentation, and campaign tracking
  • CRM automation, workflows, and email triggers
  • Case studies in sales, marketing, and service domains
  • Certificate from Gravitex Genesys
  • Templates: Sales pipeline, onboarding journeys, escalation matrices
  • CRM admin and user roles explained with real dashboards

Skills Covered

  • CRM Strategy Design & Implementation
  • Lead Generation and Pipeline Management
  • Contact and Account Management
  • Campaign Management and ROI Tracking
  • Workflow Automation & Trigger Rules
  • Customer Segmentation and Targeting
  • Reporting and Sales Forecasting
  • Service Request, Ticketing & SLA Tracking
  • CRM Integrations with Email, WhatsApp, and Social Media
  • CRM Data Security, Permissions & Audit Logs
  • Customer Relationship Management (CRM) Course Curriculum


  • Download Curriculum
  • Customer Relationship Management (CRM) Key concepts
    • Customer Lifecycle Management: Track customers from first contact to post-sale support
    • 360° Customer View: Consolidated information across sales, service, and marketing
    • Automation: Save time by setting rules and auto-tasks
    • Data-Driven Engagement: Use segmentation and behavior data to personalize communication
    • Retention & Loyalty: Build workflows to manage renewals, upgrades, and satisfaction
    • Cloud-based CRM: Anytime, anywhere access and real-time collaboration
    • Customer Success: Predict churn, increase lifetime value, and manage onboarding
  • Career Benefits of Customer Relationship Management (CRM)
    • Job-Ready Skills: CRM knowledge is essential for roles in sales, marketing, service, and CX
    • High Demand Across Industries: Retail, SaaS, Healthcare, BFSI, and Education all use CRMs
    • CRM-Centric Roles: Eligible for positions like CRM Executive, Salesforce Admin, CX Analyst, and Customer Success Manager
    • Productivity Gains: Master tools that save 30%+ time for sales & support teams
    • Business Impact Understanding: Learn how CRMs drive customer retention and profitability
    • Freelance Opportunities: CRM setup and automation are highly demanded services by SMEs and startups
  • Course Questions:

Customer Relationship Management Course
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Our Global Presence

Chicago - US

1306 W Touhy Ave Park Ridge IL 60068
Contact gravitex +1(708)229-1791

Dubai - UAE

Block A ,Office No. 7 - Gulf Tower, Oud Metha, Dubai- UAE, Dubai, United Arab Emirates

New Delhi - India

B1/H3, Mohan Co-Operative Industrial Area Mathura Road, Block B, New Delhi-110044
Contact gravitex +91 8527 483862

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Gravitex Genesys Near Me
+91 9717813862